CHALLENGES

1. LESS THAN 10 DAY TURN AROUND FROM INFLUENCER CAMPAIGN START DATE 
2. WISHLIST OF  INFLUENCERS YET  NO RESPONSES TO INITIAL MANAGEMENT TEAM
3. LACK OF CAMPAIGN STRATEGY
   

HIGHLIGHTS + SCOPE OF WORK

• Continued Increase in Views and Engagement across All Influencers Posts and Ideal Optimization Amplification across multiple social media channels including IG/Triller/TikTok 
• 70 Pieces of Unique Influencer Content Created
• Very Positive and Specific Sentiment Engagement in Comments about Jidenna and Album 
• Influencers went above and beyond requested Deliverables due to genuine affinity for Artist and Song and direct relationships to Creeds Influencer Relations Team
• Conscious TRIBE Awareness, Tapping in to Artist Authenticity and Audience Diversity (see @Shaheem)